Recruitment startup Redrob on Monday said it has raised $4 million in its seed funding from South Korean venture capital firm Murex Partners and DS & Partners. The startup also launched its Redrob Online Skill Tests to help companies design and deploy skill assessments to job applicants in as little as 30 seconds, allowing them to predict on-the-job performance without human bias.
“65 per cent of the world’s population is online, yet so few businesses are truly global,” said Felix Kim, Co-founder and CEO, Redrob. “The greatest obstacle to hiring and selling globally is a lack of contextual knowledge. For example, U.S. recruiters don’t know about the local Ivy League in India, while Indian salespeople don’t know much about local distributors in the US,” he said.
Redrob said post funding it will expand its online testing platform with ‘Redrob Global People Search’, which uses AI to reorganize the world’s people data into a more universally understandable format to enable sales, networking, and recruitment.
Speaking on the funding, Jinyoung Park, Senior Associate, Murex Partners said, “With India’s economic rise, we believe Redrob will be able to connect Indian talent to companies around the world.”
“South Korean and US companies are increasingly looking to hire Indian talent but do not know where to start. We hope Redrob will be able to solve this problem of information asymmetry.” said, Han Joon Lee, Senior Vice President at DS & Partners.
Redrob said as companies are expected to become globally distributed, it will be expanding its Employer of Record (EOR) product line that allows businesses to avoid outsourcing firms and directly hire talent from countries such as India without the need to set up an office or handle payroll.
Founded in 2018, Redrob has over 2 lakh users across the US, India, and South Korea.
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