The new trend of pH-based makeup and lipsticks in the beauty industry claims to adapt to each individual’s skin pH which results in a personalised color that flatters the user’s appearance.
These products typically consist of bromo acid dyes which are pH indicators. This particular type of dye changes color depending on the acidity of the environment.
Dermatologists say that bromo acid dyes present in these products can trigger irritant contact dermatitis, resulting in redness, itching, and burning sensations, particularly in individuals with existing skin conditions such as eczema. Furthermore, allergic contact dermatitis might manifest in some users who have no prior history of skin sensitivities, emphasizing the unpredictability of reactions to these ingredients.
Doctors point at the risk of accidental ingestion, especially concerning children, which can lead to harmful consequences. Additionally, the final color of pH-based makeup may differ from expectations due to individual pH levels, resulting in unpredictable color changes.
These products often offer a limited shade range due to the constraints of pH-reacting dyes. While the innovation behind pH-based makeup is intriguing, exercising caution is crucial. Individuals with sensitive skin or allergies should seek advice from dermatologists before using these products. It’s essential to monitor for adverse reactions and ensure proper storage to prevent accidental ingestion.
Doctors strongly advocate several precautions when using pH-based makeup. Dr Shikha Khare, Consultant- Dermatology at Yatharth Hospitals recommends conducting a patch test on a small skin area before applying these products more widely.
She emphasises opting for items from established and reputable brands renowned for their dedication to safety and quality is another piece of advice to minimize risks. If any signs of skin irritation or allergic reactions arise, discontinuation of the use of pH-based cosmetics is crucial.
Safeguarding these products away from children is paramount to prevent accidental ingestion and subsequent harm. Seeking personalized guidance from a dermatologist is highly recommended, particularly for individuals with sensitive skin or heightened concerns about potential risks associated with these innovative makeup products.